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Time Bomb :  OxyContin Addiction Cover Image E-video E-video

Time Bomb : OxyContin Addiction

Summary: Since OxyContin was introduced in 1996, Canada has recorded the second-highest number of prescription opioid painkiller addictions and the world's second-highest death rate from overdoses. But how did this little pill become so big, so fast? In 1998, Canadian sales were just a few million dollars, but within 12 years they had soared to $243 million. In the U.S., yearly sales topped $3.5 billion. Though there were differences in corporate style and legal structure between Purdue in the U.S and in Canada, a similar marketing approach proved wildly successful. The Fifth Estate examines why medical schools, GPs and specialists in pain clinics readily embraced the drug at first, and why some have now changed their minds.

Record details

  • Physical Description: 1 streaming video (42 min 46 sec)
    remote
    video
    electronic
  • Publisher: Toronto : Canadian Broadcasting Corporation, 2012

Content descriptions

General Note:
From the Curio.ca streaming audio-visual collection.
Restrictions on Access Note:
Access restricted to Curio subscribers
Creation/Production Credits Note: Director: Karp, Morris.
Participant or Performer Note: Host: MacIntyre, Linden.
Target Audience Note:
15-17.
System Details Note:
Available on the Internet. MODE OF ACCESS via web browser by entering the following URL: https://curio.ca/en/catalog/51b6f178-40a1-4bec-9381-cae7e97ee54d
Immediate Source of Acquisition Note:
CBC/Radio Canada has perpetual access rights to this streaming content.
Language Note:
In English.
Closed-captioned.
Source of Description Note:
Source of description from Canadian Broadcasting Corporation
Subject: Oxycodone -- Canada
Opioid abuse -- Canada
Medication abuse -- Canada
Health services administration
Health education

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